MailTempo: Built for Real Email Marketers, Born in Romania
In a small city in western Romania, far from Silicon Valley hype, we’re quietly building something different: an email marketing platform designed by real marketers, for real marketers.
We’re not another AI tool that writes emails for you — we’re building one that helps you write better ones, faster.
A Romanian Startup With Global Ambitions
MailTempo was founded in 🇷🇴 Arad, Romania, by a small team of developers and marketers who’ve felt the pain of sending newsletters manually.
I’m Marius, founder and head developer. I started MailTempo after seeing how many people struggled with:
- Writing long, complex newsletters (sometimes taking 2–20 hours per issue)
- Poor personalization tools that only go as far as “Hi [Name]”
- Time-consuming segmentation and workflow switching between Docs, ESPs, and AI tools
Sound familiar?
You're not alone.
After talking to dozens of email marketers — including Adriana Tica, Argentina Botezatu (Startup Support Organizer), and Veronica (SaaS Marketer) — we realized that most platforms weren’t helping marketers understand their audience deeply or write better emails. They were just automating sends.
So we decided to build something different.
Our Mission: Smarter Tools, Not Just Faster Ones
“I use AI to tighten up my content — but I'm firmly against fully automated content generation.”
– Adriana Tica, Creator & Product Launch Strategist
This became our guiding principle.
At MailTempo, AI isn’t here to replace your thinking — it’s here to enhance it. We believe marketing should be about people, not just lists. That’s why we focus on:
- Helping marketers understand their audience through behavior-based profiling
- Offering smart writing suggestions that feel like a creative partner
- Building deep segmentation without needing to write code
- Keeping everything in one place, so you don’t have to copy-paste between apps
Who Are We?
We’re a team of three: two developers and a business-focused co-founder. We're part of the Upcelerator accelerator program, and we’re currently working closely with early testers — solopreneurs, creators, and startup teams — to shape what MailTempo becomes.
While we're based in Romania, our product is built for the world. We support international brands, comply with GDPR and CCPA, and are designing features for global use — including timezone-aware scheduling, multi-language campaigns, and region-specific insights.
What We’re Testing Right Now
We’re still in beta, and we’re working with a handful of creators and marketers to test features like:
- Smart Segmentation: Automatically group users based on behavior (no coding required)
- AI-Powered Insights: Understand what your audience cares about — so you can write emails that actually resonate
- Freemium Access: Use all core features for free, forever — no trial, no strings attached
And yes, we’re learning fast.
One creator told us she spends 2–20 hours per newsletter, mostly on research and writing.
Ready to write smarter, not harder?
Join the waitlist to be among the first to test MailTempo's AI-assisted newsletter tools — built for real marketers, not robots.
Originally published by Marius, founder and lead developer at MailTempo
Arad, Romania · July 2025